Absa Donates to Eco Route

Absa, one of South Africa’s leading retail banks and title sponsor of the Absa Cape Epic, has once again shown its commitment to environmental sustainability by donating R20 000 to the Green Mountain Eco Route project in the Western Cape.

The Green Mountain Eco Route is the world’s first biodiversity wine route, which forms a critical part of the Absa Cape Epic which will take place from 25 March to 1 April 2012.

This marks the third consecutive year that Absa has made a financial contribution to the Green Mountain Eco Route project, which emphasises the bank’s commitment to the preservation of South Africa’s natural heritage.

Well-known South African philanthropist, Dr. Paul Cluver, established the project in 2005 with the aim of  protecting the 34 000 hectare Groenlandberg Conservancy, which forms part of the Kogelberg Biosphere Reserve, South Africa’s newest World Heritage Site along the Cape floral route.

Team Absa and Paul Cluver with the Absa donation cheque for the

Green Mountain Eco Project

Absa’s donation aims to assist the local, unemployed farm workers and additional volunteers to clean up the Absa Cape Epic route at the end of the race.

She adds:  “Absa always strives to give back to the communities within which we operate. It gives us great pleasure to get involved in this initiative, not only to support the communities in the area but also to do our part for conservation and the promotion of  biodiversity in South Africa.”